Emma’s journey into placemaking started close to home, helping to form one of the first town teams, Creative Maylands. From there, her passion for grassroots collaboration only grew. She went on to co-found Perth SOUP, the city’s first micro-grant funding dinner, creating a space where people could connect over a meal and back local ideas that make a difference.

With over 20 years of experience working where people and place meet, Emma has helped shape countless community-driven projects- from strategic urban planning to hands-on place activation. Her approach is grounded, creative, and always community-first.

When she’s not co-creating local change, you might find Emma outdoors, recharging in nature, or revisiting one of her favourite films, Rushmore. Like its quirky, heartfelt characters, Emma sees the world through a lens of possibility where creativity, connection, and care for place can turn any idea into something lasting.

Her favourite quote:

“Imagination is more important than knowledge. For knowledge is limited, whereas imagination encircles the world”. ~Albert Einstein